Artechouse New York interior Life of a neuron

One of the things I have always loved about New York is that it engages you. Choices abound and art lovers like me literally have something new to go see every day.

This time, my inner nerd came to surface and suggested a show that gets in your head - literally. Created by ARTECHOUSE Studio in partnership with Society for Neuroscience (SfN) to commemorate the 50th anniversary of SfN, the show is the first of its kind to use data to bring key neuroscience principles to life. The show allows visitors to walk into a real-life 3D model of a human prefrontal cortex neuron — the “thinking cell” of the brain — and see it grow from birth through death.

While I have been to Artechouse’s tech-powered shows before (last year they had a great one co-created by Refik Anadol), this one felt even more mesmerizing. Watching an artfully presented depiction of the goings-on of a human brain is interesting enough on its own, but combine it with vivid, pulsating color, ever evolving shapes, simple yet evocative sound cues and mesmerizing digital animation and suddenly, you’re transported into a whole new world. Neural pathways coming to life in front of your eyes resembling Brazilian rainforest, forming and re-forming, reflecting joy and play and changing again at signs of stress and trauma. It is fascinating and I loved it.

ARTECHOUSE, located in NYC’s Chelsea market, is the nation’s first innovative art organization dedicated to the intersection of art, science and technology. It produces technology driven exhibitions using the largest seamless megapixel count projections of any cultural institution and integrating Hyperreal Sound technology. The current show runs through November 13.